Paul Lieberstein

Soon, the viewer won't even know if he's watching on broadcast or the Internet. He'll just be eating his cereal and see an image on the spoon. That's how we'll be watching soon, on spoons. The commercials will be on the knives.

You make your first album, you make some money, and you feel like you still have to show face, like 'I still go to the projects.' I'm like, why? Your job is to inspire people from your neighborhood to get out. You grew up there. What makes you think it's so cool?