Palmer Luckey

If I grew up in 'da hood,' it would make my story so much more interesting - if I had something to escape from. I had a pretty good life. My parents weren't rich; they weren't poor. I wasn't trying to escape from anything. It was always just the pursuit of something cooler.

I was interested in virtual reality for several years even before working at USC, it wasn't an interest that started there at all. In fact, when I started working at USC, I already had prototypes of the Rift that were very similar to the final design.

Virtual reality is a tough sell for a software developer. They have to convince investors that not only are they going to build a good game, which is what they normally have to do, they have to convince them that it's going to be a good game and that virtual reality will be successful.

Working with franchises can be challenging, but at the same time I really did enjoy working on 'Star Wars,' for example, and I have done a lot of 'Dungeons & Dragons' games, but I still enjoy it very much.