Norman Douglas

Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word.

I think that there's something extremely beautiful about the Olympic ideal and its motto - 'Swifter, higher, stronger' - it's such a beautiful motto, and it celebrates everything which is the antithesis of death and dissolution and entropy.