Neil Tennant

For a while we were chasing a book by Graham Greene to do Brighton Rock as a musical. We didn't get the rights, so we decided to create something from scratch, with Jonathan. By that time we were big fans of his work.

He comes to London and gets a job in a nightclub, a gay club, where he's known as Straight Dave by the bar staff - and no one believes he's as straight as he claims to be. He meets the daughter of the club manager, and he has an affair with her.

You make your first album, you make some money, and you feel like you still have to show face, like 'I still go to the projects.' I'm like, why? Your job is to inspire people from your neighborhood to get out. You grew up there. What makes you think it's so cool?

I haven't checked this out yet, but one of our guys told me we have a counselor within 45 minutes to an hour of most small businesses in this country. That's really powerful. I call it our bone structure.