I get more ambitious every decade, and I am more ambitious today than ever before. I still love the game - and the thrill of the chase. Michael Ashcroft ambitiouschasedecade Change image and share on social
Many people supported the Conservatives because of David Cameron, while many people supported Labour despite Ed Miliband. Deteriorating opinions of Cameron will therefore have a bigger impact on the Conservatives' vote share than worsening views of Miliband would have on Labour's. Michael Ashcroft bigcameronconservative share on social
The Conservatives do not want to go into an election with the leaders' relative ratings as they are - but it is depressing to hear that plans are afoot to paint Miliband as the Michael Dukakis of British politics: part of a metropolitan elite with no understanding of mainstream concerns. Michael Ashcroft afootbritishconcern share on social
A majority of all defectors who voted Labour in 2010 but for a different party in 2015 said Ed Miliband had helped push them to another party. For those switching to the Tories, the second biggest reason was the fear that a Labour government would spend and borrow too much. Michael Ashcroft bigborrowdefector share on social
I will continue my involvement in politics through Lord Ashcroft Polls and my political publishing interests: Conservative Home, Biteback Publishing and Dods. Michael Ashcroft ashcroftbitebackconservative Change image and share on social
When I was in my early twenties, I hoped one day to own a Victoria Cross, the ultimate decoration in Britain and the Commonwealth for bravery in the face of the enemy. Michael Ashcroft braverybritaincommonwealth Change image and share on social
I learnt a lesson that you mustn't worry what people think if you are achieving your objective. Michael Ashcroft achievelearnlesson Change image and share on social
The certainty with which Cameron informed MPs and Shadow ministers of the specifics of a Labour offer that never actually existed suggests a degree of flexibility with the truth. Michael Ashcroft cameroncertaintydegree Change image and share on social
If home is where the heart is, then Belize is my home. Michael Ashcroft belizehearthome Change image and share on social
In the 1990s, the Lib Dems won a string of byelections at the expense of struggling Conservative governments. Christchurch, Ribble Valley and Eastbourne went straight back to the Tories at the next general election, but the Lib Dems held their later byelection gains - Eastleigh, Newbury and Romsey - in at least two subsequent general elections. Michael Ashcroft 1990sbackbyelection share on social