Matt Haig

We often joke about men moaning about being ill, whether it's man flu or anything else. We want them to be silent and strong about these things. And that's quite dangerous when it comes to depression, because talking about it helps. People bottle it up until it's too late.

My work is all about how we consume. To me it's important to know where things come from. Generally, our products today are so cheap, you know there's something wrong. Things are not made in a good way. I want to make things that are. I want to make the story behind products visible.