Mary Lambert

I am so tired of ruggedly handsome heroes. I don't know too many ruggedly handsome people who are necessarily nice people. In fact, the beautiful people have a big handicap because they rely too much on their appearance and don't bother to become interesting.

Profitability, growth, and safeguards against existential risks are crucial to strengthening a company's long-term prospects. But if these three factors constitute a company's 'hard power,' firms also need 'soft power': public trust and acceptance, won by fulfilling a company's social responsibility.