Mark E. Hyman

We make programming decisions on a day-to-day basis. We sell advertising on a day-to-day basis. This is the way networks operate. This is the way all television stations operate. This is the way most businesses operate when you have a number of affiliates or a number of franchises. It's the way the business operates.

Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word.

I don't think of people as black or white. It's a question of are they photogenic or not? I don't think anyone says, 'Let's book her. She's black.' I think they say, 'Let's book her. She's good.' We've come that far.