Mark Burnett

Whether it is the cavemen in the caves thousands of years ago, Shakespeare plays, television, movies and books, stories and characters take us on a journey. All I do is tell those stories without scripts and without actors.

When people said Africa would change me, I didn't understand what they meant. To see the poverty in the townships, for instance, is overwhelming. I found it heart-wrenching to see young children walking barefoot and hungry in the dirt. I'm the kind of person who wants to change the world right here and now, so I got frustrated.

Over the past decade... while many businesses have pursued what I call 'business as usual,' I have been part of a different, smaller business movement, one that tried to put idealism back on the agenda.