Lynda Barry

When you learn about stories in school, you get it backward. You start to think 'Oh, the reason these things are in stories is because a book said I need to put these things in there.' You need a death, as my husband says, and you need a little sidekick with a saying like 'Skivel-dee-doo!'

Over the past decade... while many businesses have pursued what I call 'business as usual,' I have been part of a different, smaller business movement, one that tried to put idealism back on the agenda.