Josh Dun

'Twenty One Pilots' is a play by Arthur Miller, who also wrote 'All My Sons.' It's about a guy who's creating and developing parts for airplanes in war time, when it comes to his attention that some of these parts were faulty.

Startups need to focus on building a foundation for their company culture early, and then they need to revisit it often. Every time a hire is made, a feature is launched, a Facebook status is updated, a press interview is given, a round of financing is raised, or a meeting is held, culture should be part of the decision-making process.

Over the past decade... while many businesses have pursued what I call 'business as usual,' I have been part of a different, smaller business movement, one that tried to put idealism back on the agenda.