Jim Goetz

Mushrooms are miniature pharmaceutical factories, and of the thousands of mushroom species in nature, our ancestors and modern scientists have identified several dozen that have a unique combination of talents that improve our health.

As a kid, I always idolized entrepreneurs. I thought they were cool people in the way that I thought basketball players were cool people. It's cool that some people get paid to dunk basketballs, but I'm not one of those people.