'Business Week' is guilty of very shoddy reporting. Jerry Della Femina businessguiltyreport Change image and share on social
Advertising should always be in good taste without a question. Jerry Della Femina advertisegoodquestion Change image and share on social
I'm happy to pay my fair share - which is whatever the tax is right now. Jerry Della Femina fairhappypay Change image and share on social
Money is being wasted on adverts that go right over a consumer's head. They may win awards at Cannes, but they lose at the cash register. Jerry Della Femina advertawardcannes Change image and share on social
At one point, I had over 800 employees, and I always paid all health care for my people - including a man who was my assistant who got HIV. I wound up paying his medical bills, which went into the hundreds of thousands. I'm not making myself out to be a saint. I did the right thing. Jerry Della Femina assistantbillcare share on social
Sometimes you have to scare people to save their lives. But I'm very much against it if you're trying to sell a product. Jerry Della Femina livepeopleproduct Change image and share on social
There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster. Jerry Della Femina advertisebusinessdeal Change image and share on social