Maintaining the trust of the consumer is critical to our business. We live and breathe only one thing, which is wanting to connect consumers with great local businesses, and I don't feel we can do that if we don't have effective ways to prevent gaming of the system. Jeremy Stoppelman breathebusinessconnect share on social
If somebody writes a review of a dry cleaner, that piece of content is not wildly viral. It's not like a viral video that can spread across the world in a matter of minutes, so as a result, each market is almost an island unto itself. Jeremy Stoppelman cleancontentisland share on social
I think by paying attention to the feedback that you get on Yelp, you can very quickly integrate it into your business... The really savvy folks out there, they don't necessarily take anything negative personally, but use it as constructive feedback and adjust their business. Jeremy Stoppelman adjustattentionbusiness share on social
In the very beginning, Yelp started as a service where we really didn't think people would write reviews for fun. The whole concept of user-generated content was pretty nascent in 2004. Jeremy Stoppelman beginconceptcontent Change image and share on social
Yelp is in a very nice spot: local data, and especially review data, is one of the killer apps on mobile phones. Jeremy Stoppelman appdatumkiller Change image and share on social
I've been through a couple of mergers - they're not that fun. And it's easy to lose your focus on this grandiose mission you established for yourself as an independent company. Jeremy Stoppelman companycoupleeasy Change image and share on social
Choose something you are passionate about - or a pain point that has affected you and that you feel really needs to be changed. Jeremy Stoppelman affectchangechoose Change image and share on social
When you read reviews on Yelp, you get a good sense of what's going to happen when you walk in the door of that business. The challenge is that there are fifteen million businesses in the U.S., and its very hard to communicate with all of them about how Yelp works, and why it works the way it does. Jeremy Stoppelman businesschallengecommunicate share on social
Starting a company, your success is going to be very dependent on how you adapt. You're going to make decisions, you're going to make bets; most of them are going to turn out to be wrong. Jeremy Stoppelman adaptbetcompany Change image and share on social