Jamais Cascio

With increasing fervor since the 1980s, sustainability has been the watchword of scientists, environmental activists, and indeed all those concerned about the complex, fragile systems on the sphere we inhabit. It has shaped debates about business, design, and our lifestyles.

Brainstorming, for me, takes place in my bed at night between the time I turn out my lights and I finally fall asleep. It is not a very violent storm, but what's happening is I am just thinking about different ideas and maybe things I've seen that day that I think might make a good story.