Jack White

It is a myth that art has to be sold. It is not like stocking a grocery store where people fill a pushcart. Art is a product that has no apparent need. The salesperson builds the need in the mind of the buyer.

With the White Stripes we were trying to trick people into not realising we were playing the blues. We did not want to come off like white kids trying to play black music from 100 years ago so a great way to distract them was by dressing in red, white and black.

Ironically, it is only when disaster strikes that the shuttle makes the headlines. Its routine flights attracted less media interest than unmanned probes to the planets or the images from the Hubble Telescope. The fate of Columbia (like that of Challenger in 1986) reminded us that space is still a hazardous environment.

I know this world is ruled by infinite intelligence. Everything that surrounds us- everything that exists - proves that there are infinite laws behind it. There can be no denying this fact. It is mathematical in its precision.

When I have a creative insight, there is a high. I think back in the day, I made music as much as I did because it made me feel so good. I think you could argue that there is a creative addiction - but, you know, the healthy kind.