Hugh Grant

I never meant to be in romantic comedies; it's just what ended up happening. But they are tricky, in a post-1960s sexual revolution way. It was easier when you couldn't have sex scenes: everything crackled very nicely. They're not easy.

When I was a teenager I would lock myself in the bathroom for hours, bouffanting my hair like Patty Duke and trying to recreate Barbra Streisand's flawless eyeliner, only to comb it all out and wash it all off before stepping out into the world a butchish bisexual teen.

Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word.

The standardization of world culture, with local popular or traditional forms driven out or dumbed down to make way for American television, American music, food, clothes and films, has been seen by many as the very heart of globalization.