We need to put ourselves in the shoes of our customers. That is my new battle cry. Live and breathe Starbucks the way our customers do. Howard Schultz battlebreathecry Change image and share on social
I think what we're lacking in society, not only in the U.S. but also around the world, is to find heroes once again and to celebrate these kind of people. Howard Schultz celebratefindhero Change image and share on social
Great opportunities can be and have been created during tough economic times. Howard Schultz createeconomicgreat Change image and share on social
If Vancouver did not succeed as Starbucks from '87 on, our entire international business, which is now thousands of stores and a significant amount of growth and profit, may not have existed. Howard Schultz amountbusinessentire Change image and share on social
I do feel, in a sense, the rules of engagement for citizenship has changed, and we must encourage other people to speak up and to take action. Howard Schultz actionchangecitizenship Change image and share on social
I despise research. I think it's a crutch. Howard Schultz crutchdespiseresearch Change image and share on social
I'm optimistic about the country; I'm optimistic about the American people. Howard Schultz americancountryoptimistic Change image and share on social
In many places where coffee is grown, deforestation is a major issue. With Starbucks' position in the marketplace and the respect and relationships we have, we can - and have, in some cases - been able to educate and influence people. Howard Schultz casecoffeedeforestation share on social
I think my whole life, because of where I came from, I had a fear of failure. Howard Schultz failurefearlife Change image and share on social