Advertising in the past has been predicated on a mass market and a captive audience. Download Download Share on Facebook Share on Twitter Rotate quotes advertise audience captive
Soon the digital divide will not be between the haves and the have-nots. It will be between the know-hows and the non-know-hows. Howard Rheingold digitaldividehaves Change image and share on social
The idea that your spouse or your parents don't know where you are at all times may be part of the past. Is that good or bad? Will that make for better marriages or worse marriages? I don't know. Howard Rheingold badbadlygood Change image and share on social
The AP has only so many reporters, and CNN only has so many cameras, but we've got a world full of people with digital cameras and Internet access. Howard Rheingold accesscameracnn Change image and share on social
Seek freedom and become captive of your desires. Seek discipline and find your liberty. Frank Herbert captivedesirediscipline Change image and share on social
Most detective story readers are an educated audience and know there are only a certain number of plots. The interest lies in what the writer does with them. Kerry Greenwood audiencedetectiveeducate Change image and share on social
Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word. Ryan Holmes advertisecreatedouble share on social