Top 19 Quotes by Herb Kelleher

I tell my employees that we're in the service business, and it's incidental that we fly airplanes.

The spirit of Southwest Airlines is exuberant, it's caring, it's dedicated, it's diligent, it's fun, it's rewarding, it's a joy.

I'd say my mother made more of a difference to me than anyone else did. I know that's a conventional and perhaps mundane answer, but my family was blown apart at the start of World War II.

Your employees come first. And if you treat your employees right, guess what? Your customers come back, and that makes your shareholders happy. Start with employees and the rest follows from that.

When I started working on Southwest Airlines, I kid you not, only people flying on business and very wealthy people ever flew.

One piece of advice that always stuck in my mind is that people should be respected and trusted as people, not because of their position or title.

You can't have a mid-life crisis in the airline industry because every day is a crisis.

It is my practice to try to understand how valuable something is by trying to imagine myself without it.

A company is stronger if it is bound by love rather than by fear.

Power should be reserved for weightlifting and boats, and leadership really involves responsibility.