Coming from the U.S., you tend to look at one homogeneous market with 350 million people. But in Europe, every country has its own customs and laws. Guy Kawasaki comecountrycustom Change image and share on social
The jewelry business is a very, very tough business - tougher than the computer business. You truly have to understand how to take care of your customers. Guy Kawasaki businesscarecomputer Change image and share on social
The most important thing is that you hire people who complement you and are better than you in specific areas. Good people hire people better than themselves. So A players hire A+ players. Guy Kawasaki areacomplementgood Change image and share on social
Companies in Europe should stop trying to do the U.S. version of a European idea. Guy Kawasaki companyeuropeeuropean Change image and share on social
A crash is when your competitor's program dies. When your program dies, it is an 'idiosyncrasy'. Guy Kawasaki competitorcrashidiosyncrasy Change image and share on social
I don't want to make more friends. I have four kids, I have plenty of friends, and all the personal relationships I need. Guy Kawasaki friendkidmake Change image and share on social
As communicators and marketers, people are so accustomed to thinking from the 'top down.' Finding the great analyst or the famous journalist who will endorse what you do and tell the rest of the world to go and buy your product. Guy Kawasaki accustomanalystbuy share on social
When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight. Guy Kawasaki delightenchantfill Change image and share on social
