Gary Shteyngart

Working with franchises can be challenging, but at the same time I really did enjoy working on 'Star Wars,' for example, and I have done a lot of 'Dungeons & Dragons' games, but I still enjoy it very much.

Startups need to focus on building a foundation for their company culture early, and then they need to revisit it often. Every time a hire is made, a feature is launched, a Facebook status is updated, a press interview is given, a round of financing is raised, or a meeting is held, culture should be part of the decision-making process.

You don't need the iPhone: you have the most exquisite apparatus in the known universe sitting right in your head - the most complex organization of matter in the entire universe. And here are we, feeling a little depressed, feeling like we're not getting where we need to be, when really you might be exactly where you need to be.