Ellen Gustafson

Every single person who has ever walked down the street with a FEED bag has purchased it. I think that's really relevant because it means that you have got to make that choice to spend that money on that product.

I was studying International Relations at Columbia when 9/11 happened, and it made me want understand the security dynamics of the world. I had been more focused on soft power issues - understanding different cultures and such - but once 9/11 happened, I felt like I didn't know anything about security problems.

I usually feel like the role comes to you to sort of illuminate some piece of where you are in your life. I feel like I myself am a single woman and I'm childless - by choice - at this point, and I don't know what will happen.