Drake

Surface R&B doesn't work any more. The whole heartthrob thing, songs about unrealistic love and tearing your shirt off every show - that's not really where it's at any more. It's becoming harder for those guys to sell records, and harder for them to succeed.

You make your first album, you make some money, and you feel like you still have to show face, like 'I still go to the projects.' I'm like, why? Your job is to inspire people from your neighborhood to get out. You grew up there. What makes you think it's so cool?