Bryan Lee O'Malley

I lived in London for a long time, and that's a pretty white town. In Toronto, I just ended up in this circle of indie rock kids who happened to be white, too... Really, it was just when I started getting out there and meeting more people and seeing more fans that I went, 'Oh, actually, I'm not white.'

You make your first album, you make some money, and you feel like you still have to show face, like 'I still go to the projects.' I'm like, why? Your job is to inspire people from your neighborhood to get out. You grew up there. What makes you think it's so cool?