Bruno Mars

I can't even speak Hawaiian, but if you go there and listen to a Hawaiian song, you get captured because it's so beautiful, like the melody is just gorgeous and you know Bob Marley is on the radio every single day. It's very reggae-influenced down there. Basically, you haven't been to paradise if you haven't been to Hawaii.

Surface R&B doesn't work any more. The whole heartthrob thing, songs about unrealistic love and tearing your shirt off every show - that's not really where it's at any more. It's becoming harder for those guys to sell records, and harder for them to succeed.