In a way, I'm kind of a bystander looking at this phenomenon that is ABBA, which is still around, and that I thought would be finished in 1981 and forgotten. I'm amazed how this could happen, and I don't know why it happened. I'm just grateful and humble. I just sit back and enjoy. Bjorn Ulvaeus abbaamazeback share on social
Cultural variety is always worth striving for, but must never precede the declaration of human rights. Bjorn Ulvaeus culturaldeclarationhuman Change image and share on social
Mostly, in song writing, my experience is that there isn't so much inspiration as hard work. You sit there for hours, days and weeks with a guitar and piano until something good comes. But the urge to write is something you have to have. A conviction, an ambition to write and never stop until you think, 'This is the best I can do.' Bjorn Ulvaeus ambitionconvictionday share on social
Look at all the misery in the Middle East, for example. All these countries have Islam in common, and far too few dare to criticize Islam as an ideology, and what it's doing to these countries. I know I might get punched in the face for saying these things, but my conviction is that less religion in the world would be better. Bjorn Ulvaeus commonconvictioncountry share on social
I do think that it's better for a musical to live its life first because if you see it on the screen, would you like to go to the theater after that? Probably not. You've seen it. And that's the mystery of a musical that hasn't been filmed. You're bloody meant to go there and buy your ticket. Bjorn Ulvaeus bloodybuyfilm share on social
Before the Beatles, songwriters were very anonymous people and nobody paid any attention to them. Bjorn Ulvaeus anonymousattentionbeatles Change image and share on social
My concern is to keep religion and the state separated. I don't think that religion and politics go together. When you see political decisions colored by religion, decisions that affect us all... I thought: 'I do not want to go back to medieval times.' Bjorn Ulvaeus affectbackcolore share on social
I want people to remember ABBA as we were. I don't think that four geriatrics wheeled on stage is what we should leave as our legacy. Bjorn Ulvaeus abbageriatricleave Change image and share on social
If that doomsday scenario happens, will it help if you have heaps of paper money? I don't think so. Bjorn Ulvaeus doomsdayheapmoney Change image and share on social
There are days when I walk through the center of Stockholm when I get this sudden feeling of happiness - a sense of belonging and at the same time gratitude that I'm so privileged that I can live my life in my city. Bjorn Ulvaeus belongcentercity share on social