I think it's a fallacy to say that a good book sells itself. It doesn't happen. I'm a voracious reader and I can give you a long list of books which should have been best sellers but they aren't. How can you buy a book if you haven't heard of it? Amish Tripathi bookbuyfallacy share on social
A bad book and good marketing won't work, the same way a good book and bad marketing will also not work. There is no choice in the matter that if you need to write a good book, you also need to have good marketing for it. Amish Tripathi badbookchoice share on social
While in some countries there's a feeling that literature must stay away from religion, this is not so in India - in the Indian way, literature is just another means to find a more spiritual life, to find our way to God. Amish Tripathi countryfeltfind share on social
Most educated Indians are bilingual. Amongst the urban elite though, there is a disdain for regional languages. That's unfortunate. Amish Tripathi bilingualdisdaineducate Change image and share on social
Creating music is a wonderful way to celebrate our devotion for Lord Shiva. Amish Tripathi celebratecreatedevotion Change image and share on social
I see a sense of unity in the universe. Spirituality is not limited to only one religion. One can experience it across different religions. I am fascinated by philosophy of Advaita and philosophy of unity. We have to get over the illusion that God is different from us. Amish Tripathi advaitaexperiencefascinate share on social
A writer can't afford to just focus on writing and leave marketing aside in today's competitive market. Amish Tripathi affordcompetitivefocus Change image and share on social
I am a disciplined person. When I am writing, I write for 7-8 hours. Amish Tripathi disciplinehourperson Change image and share on social
The youth in India tend to be rebellious, as with everywhere else, and that makes Shiva exciting. He has the rebellious qualities that the youths like. Amish Tripathi excitindiamake Change image and share on social
I loved history in my school days, and I have always been a voracious reader. But in India, you end up doing MBA, engineering or medicine. Amish Tripathi dayendengineer Change image and share on social
