Alan Moore

If you give me a typewriter and I'm having a good day, I can write a scene that will astonish its readers. That will perhaps make them laugh, perhaps make them cry - that will have some emotional clout to it. It doesn't cost much to do that.

I still that that movie-goers like the experience of leaving their homes and going to have a communal experience, especially in comedies or interactive things where you can get an audience reaction to.