Action Bronson

I don't want to be treated like I came from another planet or something or was somehow born with some weird birthright or super power. I don't view myself that way. I am a normal guy, picking up the crap from the dog and scraping the BBQ and having a beer and fixing the shed out back.

When I was a little kid, it was not uncommon for a cousin or an uncle, before they would even say 'Hello,' to gush, 'You know, your mother's brisket is just incredible; it's so good.' That was an inspiration for creating a love song in that well-worn terrain of the relationship between a Jewish boy and his mother.

Over the past decade... while many businesses have pursued what I call 'business as usual,' I have been part of a different, smaller business movement, one that tried to put idealism back on the agenda.