A strong and enthusiastic niche audience can push a topic into mainstream consciousness with speed and force. Rachel Sklar audienceconsciousnessenthusiastic Change image and share on social
Law school and summer camp are the two experiences that inform pretty much all I do. Rachel Sklar campexperienceinform Change image and share on social
Groupon, as you probably are by now aware, is exactly what it sounds like: a daily-deal site offering group discounts. Maybe you've seen that done before, but certainly not like Groupon, which has executed with an energetic sales force and engaging copywriters, many culled from the Chicago comedy scene. Rachel Sklar awarechicagocomedy share on social
As an expectant mom who is currently self-employed, I'm amazed at just how tied to the workplace maternity benefits are. Rachel Sklar amazebenefitemploy Change image and share on social
Flying over New Orleans on our approach, I got it. There was no view of land without water - water in the great looming form of Lake Pontchartrain, water cutting through in tributaries, water flowing beside a long stretch of highway, water just - everywhere. Rachel Sklar approachcutflow share on social
Oddly, a search for 'jeggings' in my email inbox shows that my first exposure to the phenomenon came from - wait for it - Mike Allen of 'Politico,' who helpfully explained the concept on December 20, 2009. Rachel Sklar allenconceptdecember share on social
Groupon's model: Getting the group discount rate first, finding the group second. The daily deal goes out and, if a minimum number of people sign up, they can all share in the group rate. Vendor gets customers, customers get a discount, Groupon gets a cut. Rachel Sklar customercutdaily share on social
What bothered me most about chick lit, frankly, was how the term was used to dismiss a huge chunk of the bookstore as silly, girlish prattle. Rachel Sklar bookstorebotherchick Change image and share on social
I totally consider Fishbowl my full time job - I have to say I freaking love doing this blog. I just enjoy the medium so much; I love the fact that it requires me to read amazing stuff by hilarious and talented people and forces me to know what's going on in the world. Rachel Sklar amazeblogenjoy share on social
I wrote small stories here and there, then bigger ones. Some were even written for money. I signed up for a writing class and snuck my first assignment on a yellow legal pad in a partner's office while he read through my memo. Rachel Sklar assignmentbigclass share on social