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We built 'Jade Empire,' then we built 'Mass Effect,' then we built 'Dragon Age.' With those last two, when you're dealing with two big ideas that are on their third iterations, you develop some strategies for managing your lore, or you drown!

We built our fashion around three fundamental concepts: Sicily, tailoring, and tradition. Our dream is to create a style which is timeless, and to create clothes with such a strong personality that whoever sees them can instantly say without a shadow of a doubt: this is a Dolce & Gabbana.

We burned to death 100,000 Japanese civilians in Tokyo - men, women and children. LeMay recognized that what he was doing would be thought immoral if his side had lost. But what makes it immoral if you lose and not immoral if you win?

We busted a lot of family secrets with this. But to make a long story short, my parents relationship was built heavily on security issues for my Mom, and when my Dad couldn't provide security, the relationship unraveled.

We buy a bottle of water in the city, where clean water comes out in its taps. You know, back in 1965, if someone said to the average person, 'You know in thirty years you are going to buy water in plastic bottles and pay more for that water than for gasoline?' Everybody would look at you like you're completely out of your mind.

We buy and sell goods. We buy low and sell higher - that's what we all do to make a profit. But I consider a merchant someone who has a certain intuition and instinct, and - very important - knows how to run a business, knows the numbers.

We buy the most expensive grain available growing on the best part of Russian land called black soil. We also play close attention to the purity of the water - we get it from Lake Ladoga. We store it ourselves to specific conditions. We carefully manage distillation at my distillery in Moscow.