Advertisers also know that humor can help bond us to their product. Allen Klein advertiserbondhumor Change image and share on social
Advertisers and marketers should be looking to bring new experiences to different parts of the brain. It's a more profound idea than just dropping a billboard into a video game. Jaron Lanier advertiserbillboardbrain Change image and share on social
Advertisers are not thinking radically enough - they look for technology to lead instead of trying the neuroscience approach and thinking about what parts of the brain haven't been activated before. These new experiences bring new capabilities to the brain. Jaron Lanier activateadvertiserapproach share on social
Advertisers are very wary of ideological media. Paul Weyrich advertiserideologicalmedium Change image and share on social
Advertisers don't want to be ignored, and they are drunk on our data, which is what Google and other large networks are really selling. The ads are almost a by-product; what companies really want to know is what antiperspirant a woman of 25-34 is most likely to purchase after watching 'House of Cards.' Jeffrey Zeldman advertiserantiperspirantcard share on social
Advertisers don't want to put their ads next to the investigative story; it's extremely difficult to do that. And very few people today actually read those serious news stories on the Web now. Pierre Omidyar advertiserdifficultextremely Change image and share on social
Advertisers now have a highly targeted opportunity for aligning their brands alongside the entertainment experience people are enjoying on YouTube. Chad Hurley advertiseralignalongside Change image and share on social
Advertisers realize that Gen Y is the largest purchasing cohort. Also, that you're going to have to accept some different modes of thinking if you're going to get to them. Shane Smith acceptadvertisercohort Change image and share on social
Advertisers really want to create ads that are relevant to the realtime experience. Kimbal Musk advertisercreateexperience Change image and share on social
Advertising - a judicious mixture of flattery and threats. Northrop Frye advertiseflatteryjudicious Change image and share on social