At the end of the day, cycling is a business, so we have to be able to offer something to a sponsor, and without exposure, that's going to be difficult, but that's where the UCI perhaps has to be a little bit stronger. Lizzie Armitstead bitebusinesscycle share on social
I think about Rio every day. Every day in training, it's something that drives me forward. I want to be Olympic champion. Lizzie Armitstead championdaydrive Change image and share on social
Most of my friends are non-cyclists. They are interested and proud of my achievements, but, equally, if I stopped tomorrow, they wouldn't say much about it! Lizzie Armitstead achievementcyclistequally Change image and share on social
Cyclists need to obey the Highway Code, not run red lights, and not ride with iPods on, and motorists need to be more respectful and look out for cyclists. Lizzie Armitstead codecyclisthighway Change image and share on social
I'm quite a strong person, and I've become even stronger. Lizzie Armitstead havepersonstrong Change image and share on social
There's a lot of bunch finishes, which are hectic and kind of dangerous; you need a lot of luck to win those. Lizzie Armitstead bunchdangerousfinish Change image and share on social
I'm 100 per cent motivated. I haven't done enough yet in cycling to be satisfied. Lizzie Armitstead centcyclemotivate Change image and share on social
You've got all that 130 km. of being totally focused, and as soon as you cross the line, it takes a few seconds to realise what's happened. Lizzie Armitstead crossfocushappen Change image and share on social
The Rio experience for me is going to be completely different to London. Lizzie Armitstead completelyexperiencelondon Change image and share on social