Volvo is like a mysterious, beautiful woman. We just look at her from far away, amazed. We don't dare get close to her. We're just a bunch of farm boys. Li Shufu amazebeautifulboy Change image and share on social
Chinese... companies do not have to think about whether they do something to enhance their competitive edge in international markets. Li Shufu chinesecompanycompetitive Change image and share on social
We realized you cannot create a car by simply gathering needed components. Li Shufu carcomponentcreate Change image and share on social
Life is a question without a standard answer. Li Shufu answerlifequestion Change image and share on social
I believe the auto industry is a competition of human resources, competition of funding, competition of technology - and the competition is international. Li Shufu autocompetitionfund Change image and share on social
In this fast-developing world, particularly in the fast-transforming China market, we really need to take this opportunity and offer a modern interpretation of Scandinavian design which fits people's demands perfectly. Li Shufu chinademanddesign share on social
In general, what we want to do is to elevate Volvo's brand positioning, and we feel the main lever to achieve that is to develop more higher-tier products. Li Shufu achievebranddevelop Change image and share on social
We carry out our work under the leadership of the government. Li Shufu carrygovernmentleadership Change image and share on social
We will do whatever the government tells us to do, which is a critically important principle of the Chinese market economy, and there is nothing more for discussion about it. Li Shufu chinesecriticallydiscussion Change image and share on social
I believe the auto business is a highly comprehensive and complicated business. It's not that easy for people simply to enter and ruin the whole thing. Li Shufu autobusinesscomplicate Change image and share on social