Top 25 Quotes by Katie Hafner

In 1981, while doing postdoctoral field work in cultural anthropology, Bonnie A. Nardi lived with villagers in Western Samoa, trying to understand the cultural reasons that people there have an average of eight children.

Stacey Napp understands the ugly side of divorce - which is often the side that involves money. In fact, she understands it so well that in 2008 she started a business, Balance Point Divorce Funding, which invests in divorce and probate litigation, helping clients cover costs in exchange for a share of the winnings.

No longer do companies study consumers' psyches only by asking people what they think about technology and how they use it. Now they conduct observational research, dispatching anthropologists to employ their ethnographic skills by interviewing, watching and videotaping consumers in their natural habitats.