When you go into the theatre and the lights dim, you want to entertain people from beginning to end. You want them to be swept up in your story, on the edge of their seats, unable to wait to see what happens next, be blown away and afterwards just go, 'Wow!' John Lasseter beginblowdim share on social
The art challenges the technology, and the technology inspires the art. John Lasseter artchallengeinspire Change image and share on social
To me, I would much rather be part of a healthy industry than being the only player in a dead industry. John Lasseter deadhealthyindustry Change image and share on social
Never in the history of cinema has a medium entertained an audience. It's what you do with the medium. John Lasseter audiencecinemaentertain Change image and share on social
Animation is the only thing I ever wanted to do in my whole life. I have no desire for live-action or anything else. John Lasseter actionanimationdesire Change image and share on social
A good part of my leadership skills is crafted from learning from experiences early in my career that were not positive experiences. John Lasseter careercraftearly Change image and share on social
Every technology that comes into filmmaking is first a gimmick. Think about sound with 'The Jazz Singer' or the first colour or surround sound - it takes a while for filmmakers to understand how to use it. John Lasseter colourfilmmakefilmmaker share on social
As a filmmaker, I'm very collaborative. I don't pretend to know everything that is needed to make a movie. What I like to do is get together with a group of people, starting with developing the story and bounce around ideas. John Lasseter bouncecollaborativedevelop share on social
At Pixar, we do sequels only when we come up with a great idea, and we always strive to be different than the original. John Lasseter greatideaoriginal Change image and share on social