From my studies of genetics and neuroscience I have come to believe that people fall into four broad personality types - each influenced by a different brain chemical: I call them the Explorer, Builder, Director, and Negotiator. Helen Fisher brainbroadbuilder share on social
People have often asked me whether what I know about love has spoiled it for me. And I just simply say, 'Hardly.' You can know every single ingredient in a piece of chocolate cake, and then when you sit down and eat that cake, you can still feel that joy. Helen Fisher askcakechocolate share on social
The human brain is built to compare; it's Darwinian to consider an alternative when one presents itself. Helen Fisher alternativebrainbuild Change image and share on social
Women have a better sense of color and a better color memory. They're more likely to notice when something doesn't match; more likely to notice what you're wearing. Helen Fisher colormatchmemory Change image and share on social
Women, it turns out, are built to lead - particularly in the modern world. Helen Fisher buildleadmodern Change image and share on social
Scientists know that women gravitate to men who have a different immune system from theirs. Helen Fisher gravitateimmuneman Change image and share on social
Young women today do not marry the men they met in high school, or even the one they go out with at college, because they do not need to. Helen Fisher collegehighman Change image and share on social
There is more and more data indicating that there is a biological basis to your political views. Helen Fisher basisbiologicaldatum Change image and share on social
If two very different people pool their DNA, they'll create more genetic variety, and their young will come to the job of parenting with a wider array of skills. Helen Fisher arraycreatedna Change image and share on social
Neither gender is routinely more jealous - although women are more willing to work to win back a lover, while men tend to flaunt their money and status and are more likely to walk out to protect their self-esteem or save face. Helen Fisher backesteemface share on social