Charles Edwards

Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word.

Being a parent has taught me a lot of things already, you know, though it's only been a year and half, and has made me address parts of myself that I would otherwise live in comfortable denial of, or you know and - you know, for instance, my self-loathing.