A lot of people assume that the expensive ideas are the most effective ones, but that is simply not true. Download Download Share on Facebook Share on Twitter Rotate quotes assume effective expensive
If you want creativity, take a zero off your budget. If you want sustainability, take off two zeros. Jaime Lerner budgetcreativitysustainability Change image and share on social
There are three major issues now that are becoming important, not only for cities, but for all mankind: Mobility, sustainability - which is linked to mobility - and social diversity. Jaime Lerner citydiversityimportant Change image and share on social
Many cities end up putting off things because they want to understand everything. They don't understand that innovating is about starting. Taking care of a city is a process that you start, and then give the population space to respond. Jaime Lerner carecityend share on social
The flaw of an amateur is to assume what's in our head is what's on the page. David Morrell amateurassumeflaw Change image and share on social
Now, what that means is that there is fundamental indeterminacy from quantum mechanics, but besides that there are other sources of effective indeterminacy. Murray Gell-Mann effectivefundamentalindeterminacy Change image and share on social
Supplying fuel for a Mars expedition from the lunar surface is often suggested, but it's hard to make it pay off - Moon bases are expensive, and just buying more rockets to launch fuel from Earth is relatively cheap. Henry Spencer basisbuycheap share on social